BALI, INDONESIA – 3 January 2013 – Enhancing its commitment to orchestratea creative understanding as an essential part of the guest stay, Le Méridien Bali Jimbaran has just unveiled UNLOCK ART™ partner, an innovative programme that provides access to local contemporary cultural institutions for the resort’s guests, Kendra Gallery – the contemporary art gallery that has been chosen because of its uniqueness and passion to be the leading, progressive and forward-thinking contemporary art gallery in Bali.
“We are very excited to begin this creative partnership with Kendra Gallery through UNLOCK ART™ initiative. As Kendra Gallery is selected as our partner by Le Méridien’s Global Curator, Jérôme Sans, by means that the gallery is believed to perfectly suit the spirit of the brand – appreciating local contemporary arts,” said Simon Dornan, General Manager of Le Méridien Bali Jimbaran.
. Every guest will receive a room key that opens more than just a room – it unlocks access to a local contemporary cultural experience and is a work of art itself. It encourages guests to explore the modern culture of the destination within and outside of the hotel and resort.
UNLOCK ART™ is Le Méridien’s worldwide program that collaborate the brand with local cultural institutions near each hotel and resort as well as its artists.
Upon arrival, guests are presented with an artist-designed key card that offers access to more than just the resort room of Le Méridien Bali Jimbaran, it grants guests preferred access to one of the finest contemporary art galleries in Bali – the Kendra Gallery in Seminyak.
Mathilde Sicsic, Business Development Manager of Kendra Gallery, said, “We are looking forward to presenting and showcasing our passion in contemporary arts to the resort’s guests.
UNLOCK ART™ is definitely a ground-breaking program initiated by Le Méridien, which has successfully becoming a game changer in five-star hospitality on how to choreograph engaging experiences by awakening the guests’ creative
For more information about Kendra Gallery, please visit kendragallery.com. For more information and reservation to Le Méridien Bali Jimbaran, you may visit us at lemeridien.com/balijimbaran. For high-resolution digital image, please visit – http://www.starwoodassetlibrary.com/workspaces/?l=125404&r=ome4dlf0