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Almost 80% of Malaysian Parents Would Rather Have Holidays with Kids

Malaysian parents take their family vacations more seriously and are likely to highly value the memories made on these trips.

Malaysian parents take their family vacations more seriously and are likely to highly value the memories made on these trips.

Asian parents stay true to their family values choosing not to leave their kids behind when going on vacation, as opposed to some of their western counterparts.

Kuala Lumpur, Malaysia, – Expedia.com.my® today released findings from the 2017 ‘Importance of Family Travel’ study, which revealed that Malaysian teens were the second highest most overwhelming in agreement (78 percent) with the belief that a majority of their favourite memories occurred during a family vacation.

The study was commissioned on behalf of the Expedia group by Northstar, a global strategic research firm, where parents, teenagers and adults without children from 28 countries across North America, Europe, South America and Asia Pacific were surveyed.

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Asians Value Family Bonding

While almost one third of parents surveyed would rather travel without their children, most Asian parents are least likely to leave their children behind, when compared to their western counterparts:

Infographic for Expedia MY Importance of Family Travel

Infographic for Expedia MY Importance of Family Travel

Expedia General Manager of Southeast Asia and India, Simon Fiquet said, “We had some good insights of how people, especially families, travel in Asia. While locally, an overwhelming majority (close to 80 percent) of parents from Malaysia do not leave their children behind as they feel that a holiday as a family is more meaningful, we found that this is perhaps more common among Asian cultures. It is humbling to note that Malaysian parents take their family vacations more seriously and are likely to highly value the memories made on these trips.”

In the 2016 Expedia Vacation Deprivation study, Malaysians were found to be the third most vacation deprived nation globally, taking only 25 percent% of their allocated leave days a year, it is understandable that they would use the little opportunity they get to bond with their families.

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“Malaysians are also known for their road trips and since 88 percent parents research before travelling, they should consider going on a food-trail trip or when travelling with teenagers, consider Malaysia is full of places that are Instagram-worthy,” he added, citing some Instagram-worthy sites in Malaysia such as the Langkawi Sky Bridge; The Pinnacles at the Mulu National Park; and the Tea Plantation in Cameron Highlands.

Of those who do leave their kids behind, a majority of Malaysian parents do so to reconnect with their partner. The same can be seen with parents from Singapore at 61 percent. Other major reasons cited for leaving their kids behind include not wanting their kids to miss school (37 percent).

An exception here is nearly half (47 percent) of Hong Kong parents have openly admitted that they do not enjoy going on vacation with their children, with 78 percent feeling that they had a more enjoyable holiday before their children came along.

Let It Go!

Infographic for Expedia MY Importance of Family Travel

Infographic for Expedia MY Importance of Family Travel

Committed to making their family vacations enjoyable for all, about half of the parents surveyed shared that they are a little more flexible with their parenting style when on vacation to allow their children to savour the memories made to make them impactful.

Parents in India (63 percent), Thailand (57 percent) and New Zealand (55 percent) are the most relaxed in letting some of the rules and chores go while on family vacation. Similarly, more than half (56 percent) of parents from Malaysia let some rules and chores go, but are still strict when it comes to sleep times at 34 percent.

“When parents are a bit more lenient, children especially teenagers tend to enjoy their holidays more and are more likely to lean towards having their parents as their favourite travel companion: Malaysia 77 percent, and even Thai parents at 86 percent, which further reinforces the idea that most parents and children from Asia prefer going on holidays as a family since this is when the majority of their favourite memories occur,” said Fiquet.

Long Haul Flight or Toddlers?

Infographic for Expedia MY Importance of Family Travel

Infographic for Expedia MY Importance of Family Travel

While family vacations are seen as a good time for bonding for teenagers, the same cannot be said for some parents with toddlers, especially where long-haul flights are involved.

Citing embarrassment and a bad overall experience, Indian and the American parents are most likely to regret taking a child on a long-haul flight (22 percent). The situation they are sometimes faced with are primarily when the child throws a tantrum during the flight (about 45 percent), made a mess by vomiting or otherwise did not make it to the bathroom successfully (about 39 percent) and yelled at a passenger or flight attendant (about 36 percent).

Luckily, this was not a predicament for all parents. Other Asian parents did not share the same view, with 39 percent parents from Malaysia having taken their children on long haul flights and did not regret it. The same with South Korea 46 percent, and Taiwan 55 percent.

For parents who are considering travelling with toddlers on long haul flights and dreading it, these are some tips & tricks for you to be better prepared for any eventuality. They include:

• Get your toddler to burn off his/her energy before the flight;

• Be the last to board since they hate waiting around;

• Have an activity bag at hand;

• Make sure you have plenty of snacks at hand; etc.

Expedia.com.my® offers tools to make travel easier and more affordable for families during every step of the booking and travel process. During travel, the Expedia app allows families to easily share itineraries. For more details on upcoming promotional deals, visit www.expedia.com.my/deals.

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