Featuring a million books, the 9th BookXcess bookstore in Malaysia is rallying allies to cultivate a reading culture among its citizens
Johor, February 2020 – The southern region can now rejoice at the thought of purchasing brand-new English books at 50% – 80% off recommended retail price as BookXcess Sunway Big Box has officially opened its doors. The unique concept bookstore, introduced as the Box of Knowledge, is located at FF-01, Sunway Big Box, Sunway Iskandar, Johor and is open daily from 10am to 10pm.
Visitors to BookXcess Sunway Big Box can marvel at the 32,000 sqft concept bookstore and its Box of Knowledge: the 7.5metre tall bookshelves that holds a Children’s Cave. Visitors can expect to find books from a wide variety of genres such as science-fiction, thriller, literature, young adult titles, business books, cookbooks, art and design books, children’s books and many other sought-after books at the biggest bookstore in the southern region. The bookstore also features a comfortable reading space for customers to browse the sample books available. Customers can also enjoy a cup of coffee and a spread of sweet treats for the sweet-toothed at BookXcess’ very own in-store café, Café Wolf.
At the Children’s Cave, parents will be delighted to find a vast array of interesting and fun children’s titles. Exclusively at BookXcess, parents of young ones will also find Magical Books incorporated with Augmented Reality (AR) technology available at the store. Children will be able to read, play and learn with these Magical Books as it uses cutting-edge technology to revolutionise reading for the next generation by creating an immersive, interactive reading experience. Featuring a variety of titles, little ones will be able to see their favourite characters from Disney Winnie The Pooh: Fun with First Words, ABC Fun with Mickey, Counting Fun with Mickey, Disney Frozen: A Sleepover Party and more. A special promotion will be available from the 27 February – 31 March 2020 for the Magical Books series where customers can purchase 2 Magical Books and get 1 Magical Book for free or purchase 3 Magical Books and get 2 Magical Books for free.
“BookXcess is on a mission to bring back the love for reading and we are rallying allies everywhere we go, especially in the parents’ community. We believe parents are the best people to nurture the reading habit among children. We are calling all parents to instil the reading habit and increase the number of books exposed to their children in terms of variety. There are a wide variety of children’s books available which caters to different interests. Reading increases knowledge, builds character, improves one’s thinking process and widens your awareness of social, economic and environmental issues,” said Andrew Yap, Co-Founder of BookXcess Sdn Bhd.
“BookXcess is a perfect fit and complement to what Sunway Big Box Retail Park has to offer – a sanctuary and a third space for the community to converge and interact. It forms part of the wholesome and holistic experience of bringing people out from their homes into a space as unwinding as home.,” said Mr. H.C. Chan, Chief Executive Officer Sunway Malls and Theme Parks.
BookXcess’ Corporate Social Responsibility (CSR) arm – Red Readerhood is a firm believer that everyone regardless of status should have access to acquire knowledge through reading. Through Red Readerhood, brand-new English books are collected and donated to the underprivileged through a local organisation in support of their cause. To kick-off the effort, BookXcess Sunway Big Box will be matching the number of books purchased on its opening day to be donated. Customers can choose their selection of books to donate from the designated Red Readerhood shelves at the bookstore.
For its opening weekend, customers can enjoy 20% off titles on top of the discounted books from 27 February – 1 March 2020. Visitors are also entitled to selected promotions such as free BookXcess membership, purchase selected titles for RM1, 50% off coffee or tea at Café Wolf along with an RM20 BookXcess cash voucher for every RM150 spent. Visit BookXcess’ social media pages for more info.
Filed in: BookXcess