Starbucks Malaysia

Dato’ Sydney Quays, Group CEO of Berjaya Food Berhad (fourth from left) trying out the newly-installed EV Charging at Starbucks Eco Grandeur. Photo by Hasif Hamsyari / GAYA TRAVEL.

News

Starbucks to Offer EV Charging at Its Malaysian Stores

More than 20 EV chargers by Yinson Greentech are now installed in 17 stores across Klang Valley, Penang, Johor and Malacca.

More than 20 EV chargers by Yinson Greentech are now installed in 17 stores across Klang Valley, Penang, Johor and Malacca.

SELANGOR, 18 October 2022 – Starbucks Malaysia, in partnership with Yinson GreenTech, today unveiled among the first of its electric vehicle (EV) charging station, powered by chargEV, which has been installed at Starbucks Eco Grandeur in the township of Puncak Alam, Selangor. Over the next three years, more EV charging stations, comprising both DC fast chargers and AC charging points, will be built within Starbucks vast network of drive-thru stores in Malaysia as part of the brand’s commitment to be a more resource-positive company.

“Charging your car should be as seamless as ordering a cup of coffee, and now it can be,” said Dato’ Sydney Quays, Group CEO of Berjaya Food Berhad and managing director of Starbucks Malaysia & Brunei. “As a company, we have always been passionate about protecting our planet and driving innovation to enhance the Starbucks experience for our customers. With the inclusion of EV chargers in our stores, it represents a significant milestone in our sustainability efforts as a company, and we hope will lead the retail industry towards a decarbonized future for Malaysia.”

The installation of EV charging machines in Starbucks stores is the first for a retail coffee chain in Malaysia. It also offers a unique opportunity for customers as they can look forward to unwind inside the store with their preferred Starbucks beverage while their cars recharge outside. The current lack of adequate charging infrastructure remains a significant deterrent for many to purchase one. But with the addition of Starbucks stores to the charging network, Malaysians may inspire a peace of mind when it comes to adopting zero-emission cars.

ADVERTISEMENTS

Starbucks Malaysia
The memorandum of understanding sigining ceremony between Starbucks Malaysia (represented by Louise Chin, Berjaya Food Bhd Chief Financial Officer) and Yinson Greentech (represented by Ruslin Tamsir, YGT Senior Vice President of Electromobility). Photo by Hasif Hamsyari / GAYA TRAVEL.

YGT Senior Vice President of Electromobility Ruslin Tamsir said, “We are delighted to support Starbuck’s ambition of innovating with more responsible stores by providing chargEV solutions to their outlets, and we are jointly committed to rolling out even more charge points over the next few years. The chargEV team warmly welcomes other likeminded businesses to engage with us to find out about our integrated EV solutions and how they, too, can participate in Malaysia’s EV transition.”

chargEV is the nation’s largest public charging network operating over 400 charging points nationwide. Two types of charging points are offered based on the EV users’ charging needs: the DC fast chargers at 50kW allow quick charging speed that typically do not exceed an hour while the standard AC chargers slowly charge EVs beyond the hour, which is suitable for those who are not in a hurry and want to enjoy a cup of coffee with friends or by themselves.

To utilize the charging stations, EV drivers will need download the chargEV app via the Apple Store or Google Play store to activate their charging sessions. EVs of today feature Type 2 and CCS2 combo plugs that are compatible with charge.

Charging an EV is done via the chargEV mobile app. First time EV users are required to setup their profile in the app, which only takes a few minutes. Next, select the preferred charging station and view the charging fee via the pay-per-use feature. The app does not require a membership but users can opt to subscribe to a one-year commitment, which offers exclusive promotions and discounted membership rates at all chargEV AC and DC charging points in Malaysia.

Starting from today, there are 26 EV charging stations at 17 Starbucks stores within Klang Valley, Penang, Malacca and Johor.

ADVERTISEMENTS

The full list of stores that will have EV chargers, include:

Beginning 1 November 2022, Starbucks customers who are active chargEV members charging their EVs at one of the 17 Starbucks stores can enjoy up to 50% off their first Grande Handcrafted Beverage purchased in a single receipt. Customers simply need to flash their chargEV membership ID on the mobile app at the counter to redeem. The promotion is valid for 12 months and subject to the terms and conditions of the promotion, which are made available at the participating Starbucks stores and on the chargEV Facebook page.

With a goal of reducing its global carbon footprint by 50% by 2030, Starbucks is reimagining the store experience for greater connection, ease and planet-positive impact. The company continues to rapidly expand its roster of renewable energy and decarbonization projects around the world in support of its global goal to reduce its carbon footprint and to fulfill its aspiration to become a resource positive company.

Filed in:

Share with us what you think about this article!

ADVERTISEMENTS