From left: Dato’ Sydney Quays, Group CEO of Berjaya Food Berhad, Tan Sri Dato’ Seri Vincent Tan, Executive Chairman of Berjaya Corporation Berhad and Mr Azlan Alladin, Founder and CEO of Kelava.
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Kelava Opens First Store to Bring Dairy-Free Ice Cream to Its Customers Directly
The first physical Kelava store brings to Malaysian an exceptional retail experience that combines innovation with craftmanship.
The first physical Kelava store brings to Malaysian an exceptional retail experience that combines innovation with craftmanship.
KUALA LUMPUR, 5 December 2022: Malaysian-based micro-batch ice cream brand, Kelava, is moving from supermarket shelves to its own scoop shop with the opening of its first outlet in Berjaya Times Square. The new store marks the first time the brand will be serving its customers directly. In the new retail space, Kelava will offer its ice cream in scoops of single or double with the option to customize them with five different toppings available. In conjunction with the launch, Kelava has also introduced three new flavours, available only at this outlet.
“With any business, it is always important to establish roots. Therefore, we are thrilled to be expanding Kelava to the retail market, and we look forward to meeting more of our customers in person,” said Dato’ Sydney Quays, Group CEO of Berjaya Food Berhad. “We are excited to bring to you fresh, innovative approaches to ice cream and raise the bar for our brand even further. The Kelava store is a critical step for us to meet the needs of those who prefer non-dairy alternatives but want the same enjoyment and happiness that they get with a cone of ice cream in their hands.”
Founded in 2017 in a home kitchen, Kelava produces and distributes premium handcrafted micro batch ice cream, which are rich, creamy, and completely plant-based. The name Kelava is derived from the combination of words ‘Kelapa,’ which means coconut and ‘love.’ Kelapa is the main ingredient in the ice cream base, bringing smooth indulgence to the mindful ice cream lovers. Kelava ice cream is produced locally in small batches using the freshest ingredients available, allowing each scoop to be filled with intention and care.
“When I started Kelava, it was from my own kitchen. I experimented several different times just to get the right texture and flavours. Now, although our brand has expanded, the method is still the same,” said Mr Azlan Alladin, Founder and CEO of Kelava. “I have always dreamt of this moment, and I am honoured to be able to bring these wonderful creations directly to our customers and instantly hear their responses. My hope is that this store will allow us to grow an even bigger community and to share the enjoyment of ice cream with everyone.”
Customers of Kelava will be able to choose from a range of dairy-free ice cream flavours, including Vanilla, Chocolate, Salted Gula Melaka, Coffee Latte, Wild Berries, Cookies & Cream and Onde Onde. Fans of Kelava will also be surprised to see three new flavours that were also introduced at the opening. These flavours include Mango Vegan, Pistachio and Pengat Durian. To add excitement to your favourite flavours, customers may also add-on additional toppings, which includes Toasted Coconut, Speculoos Sauce, Chocolate Sauce, Oreo Crumbs and Granola.
As part of the opening, Kelava is also offering opening promotions, including Buy One, Free Topping where customers can get a free topping with every scoop from 5th December until 7th December. From 8th December to 11th December, customers may Buy One ice cream and get their second scoop for free. Kelava will also be giving out 50% off every second scoop every Friday, from this 9th December onwards.
For more information on Kelava, please visit Kelava’s official website.
Filed in: Berjaya Foods / Kelava
