Let’s Go Paris! Build Your Way to the City of Light

Let’s Go Paris! by The LEGO Group and The Exchange TRX.

August 5, 2024

Let’s Go Paris! Build Your Way to the City of Light

Bonjour, builders! Are you ready to embark on a whimsical journey to the City of Light without leaving Kuala Lumpur? The LEGO Group and The Exchange TRX have conjured up a magical Parisian escape that will transport you to the heart of France, one brick at a time.

Experience Parisian Magic in the Heart of Kuala Lumpur

From now until 25 August, the Urban Node Atrium at The Exchange TRX is transformed into a charming Parisian enclave. Imagine strolling through LEGO-adorned streets, complete with quaint cafes, a magnificent LEGO Eiffel Tower, and even a blossoming flower market. It’s a dream come true for travel enthusiasts and LEGO lovers alike!

Collect Your LEGO Passport and Start Your Adventure

Before you go on the Parisian adventure, grab your free LEGO Passport by signing up for a Box of Bricks membership. This exclusive passport, usually reserved for airport travel retailers, LEGOLAND Malaysia, and select LEGO Certified Stores, is your ticket to collecting limited-edition stamps. Start your collection with the iconic Notre-Dame stamp and prepare to fill your passport with memories of your Parisian escapade.

Discover Iconic Paris with LEGO Sets

21349 LEGO Ideas Tuxedo Cat (Courtesy of The LEGO Group)

21345 LEGO Polaroid Camera (Courtesy of The LEGO Group) — 21349 LEGO Ideas Tuxedo Cat (Courtesy of The LEGO Group)

This magical experience is complemented by two extraordinary LEGO sets that capture the essence of Paris: the intricate 31213 LEGO Art Mona Lisa and the architectural marvel, 21061 LEGO Architecture Notre-Dame de Paris. These sets bridge the gap between playful building and the allure of travel.

31213 LEGO Art Mona Lisa (Courtesy of The LEGO Group)

21061 LEGO Architecture Notre-Dame de Paris (Courtesy of The LEGO Group) — 31213 LEGO Art Mona Lisa (Courtesy of The LEGO Group)

For those seeking a touch of romance, indulge in the nostalgic charm of the 10334 LEGO Icons Retro Radio, the timeless elegance of the 21345 LEGO Polaroid Camera, the delicate beauty of the 10328 LEGO Icons Bouquet of Roses, and the iconic grandeur of the 10307 LEGO Eiffel Tower. And don’t forget the playful 21349 LEGO Ideas Tuxedo Cat for a touch of feline fun!

Interactive Fun and Exciting Prizes

Get ready to immerse yourself in Parisian charm with exciting interactive zones:

Eiffel Tower Speed Build Challenge: Test your building skills against the clock and win a LEGO voucher.
Travel Posting Photo Contest: Capture your Parisian moment at our LEGO photo booths and share your creativity on social media for a chance to win a LEGO playset.
Instagram Hashtag Printing Booth: Print your Instagram photo with a customised frame and collect limited-edition luggage stickers.

Win a Dream Trip to Paris

The ultimate prize awaits lucky LEGO fans! In partnership with Klook, you could win a round trip to Paris for two with every purchase of selected LEGO sets. Simply register your purchase on the Klook website or scan the QR code in-store and share your Parisian dream to enter the draw.

So, what are you waiting for? Step into the world of LEGO and let your imagination transport you to the enchanting city of Paris. This is your chance to experience Parisian magic without leaving Kuala Lumpur. À bientôt!