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Tourism Malaysia Selangor Organised 1MYES Selangor Road Challenge 2014

Last 20th December 2014, in conjunction with the 1Malaysia Year End Sale (1MYES) that runs from 15 November 2014 until 5 January 2015, Tourism Malaysia Selangor organised the 1MYES Selangor Road Challenge 2014 at One City @ USJ 25 to create awareness among the public with regard to the nationwide sale.

The main objective of  event is to stimulate the domestic tourism growth and attract more tourists to shop in Selangor to boost the state’s income and economy. It received good response as 200 persons who were grouped into 50 cars participated in the event. The event required participants to drive up to the eight shopping malls for them to complete their challenges there.

The winning groups for 1MYES Selangor Road Challenge 2014 were:

 PUBLICINVITATION (MEDIA & CELEBRITIES)
1ST PLACE – BURGER KING 

2ND PLACE – DUMMIES

3RD PLACE – PENYAMUN UTARA

4TH PLACE – IKANG MAKANG KUCING

5TH PLACE – CHICKEN DANCE

1ST PLACE – RIO 

2ND PLACE – BERNAMA

3RD PLACE – SSM

4TH PLACE – SANTAI TRAVEL MAGAZINE

5TH PLACE – UTUSAN MALAYSIA

The champion for the Public Category, the group called Burger King, receiving prize from Libra Lee of Tourism Malaysia Selangor

The champion for the Public Category, the group called Burger King, receiving prize from Libra Lee of Tourism Malaysia Selangor

The VIPs who graced the event were the Head of Shopping Secretariat Tourism Malaysia, Puan Baizuri Baharum; the Director of Tourism Malaysia Selangor, Encik Mohamad Libra Lee Haniff ; and the Deputy Director of Tourism Malaysia Selangor, Puan Nurushama Abdul Hanan.

Among the sponsors for the event were One City@ USJ 25, Avani Goldcoast Sepang, Royal Belum, Wet World Shah Alam, The Summit USJ, Farm in the City and Sunway Lagoon.

About The Author

Juhan Kamaruddin has spent years sharing and editing stories that inspire people to explore the world with greater curiosity and purpose. Passionate about travel, culture, and meaningful connections, he works closely with tourism stakeholders, media partners, and industry leaders to showcase the best of Malaysia and beyond through storytelling, strategic content, and collaborative partnerships.

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